
Microcredential in
Digital Media and Marketing: Content Design
Registration is completed with Mohawk Valley Community College.

Mohawk Valley Community College
Utica, NY 13501
Face to Face
Delivery
2 Semesters
Estimated time to complete
11 Credits
Credit-bearing
$800.00
Estimated cost*
What you'll learn
This Digital Media and Marketing: Content Design microcredential bundles foundational skills in photography, video creation, illustration and graphic design with an eye toward today's growing digital media marketing profession. You will build skills in camera use and basic graphic design, produce muti-media videos and begin to build a portfolio of projects using Adobe Photoshop, Illustrator, Lightroom and Premiere. Using DSLR video production, you will produce videos focusing on technical skills and storytelling through multimedia elements. This microcredential is a great fit for advertising, communications and public relations professionals who want to add specialized skills. For those in digital media or video production, successful completion of this microcredential can increase your marketability for freelance work across photography, television and video and graphic design. For those new to the field, successful completion of this microcredential will prepare you for further study, internships, and jobs at the junior or assistant level in design, video production, television or film. Take this microcredential alone or with the Digital Media and Marketing: Media Management microcredential.
A face to face microcredential from Mohawk Valley Community College (11 credits). Registration is completed with Mohawk Valley Community College.
Who can enroll
Ages 18 and up.
Upcoming sections
Section 1:
Open
Section 2:
Open
Section 3:
Open
What you can earn
Digital Media and Marketing: Content Design Microcredential (Digital Badge)
Skills covered
Camera Use
Graphic Design Principles
Adobe Photoshop
Adobe Illustrator
Adobe Lightroom
Adobe Premier
DSLR Video Production
HD DSLR Camera.
Career outlook
Related occupations: IT Support Specialist, Help Desk Technician, Junior Developer
Entry-level IT roles often require a certification rather than a degree.
Funding opportunities
You may be able to pay for this course with the funding below. Each program decides who qualifies.
SUNY Reskilling Fund (Grant)
Covers tuition for short-term training that leads to in-demand jobs.
Who qualifies: Unemployed or underemployed New York residents.
* Estimated cost
Each campus will confirm final costs.