Social Media Influencing and Development

What you'll learn

Get ready to launch your career with this Social Media Influencing and Development microcredential! You will gain essential skills in content curation, engagement, plan development and implementation, analytics, branding, and profitability. You will be able to create and format text, digital audio, digital video and graphic content across mobile and web-based platforms, apply working knowledge of the planning and production of websites, be able to execute a program and assess its impact utilizing analytics, and also understand the legal and ethical standards pertaining to social media. Successful completion of this microcredential can launch your career as an influencer while preparing you for continued study and to immediately apply for jobs such as social media assistant or manager, social media analytics specialist or entry-level marketing positions.

An online microcredential from SUNY Morrisville (110 instruction hours). Registration is completed with SUNY Morrisville. Eligible for financial aid.

Who can enroll

Ages 18 and up.

Upcoming sections

What you can earn

Skills covered