
Microcredential in
Marketing - Managerial Basics
This course is eligible for financial aid for qualified students.

SUNY Niagara Community College
Sanborn, NY 14132
Hybrid
Delivery
1 Semester
Estimated time to complete
7 Credits
Credit-bearing
$325.00
Estimated cost*
What you'll learn
Ignite business success with this Marketing - Managerial Basics microcredential! Designed for entrepreneurs and managers eager to cultivate foundational marketing expertise, this microcredential focuses on organizational structure, marketing and advertising. You will build essential skills in marketing, market research, audience definition, and assessing the competition. You will understand and be able to meet the demands of digital marketing in contemporary business landscapes. Successful completion of this microcredential prepares you for continued study and to immediately expand marketing outreach in your current role. Note: See related microcredentials below that each require just one additional course to complete.
A hybrid microcredential from SUNY Niagara Community College (7 credits). Registration is completed with SUNY Niagara Community College. Eligible for financial aid.
Who can enroll
Ages 18 and up.
Upcoming sections
Section 1:
Open
Section 2:
Open
What you can earn
Marketing - Managerial Basics Microcredential (Digital Badge)
Skills covered
Marketing
Marketing Management
Advertising
Media Strategies
Business Management
Persuasive Communication
Communication
Consumer Behavior
Decision Making
Quality Control
Career outlook
Related occupations: Office Manager, Project Coordinator, Small Business Owner
Business and project skills apply in almost every industry.
Funding opportunities
You may be able to pay for this course with the funding below. Each program decides who qualifies.
Workforce Development Grant (Grant)
State workforce grant for non-credit training in high-need fields.
Who qualifies: New York State residents 18 and older.
* Estimated cost
Each campus will confirm final costs.